SEO-Driven Website Design

1. Define your website goals: Before you start building your website, it’s important to define what you want to achieve with it. This includes identifying your target audience, setting specific goals for traffic and sales, and determining the key features and functions your website should have.

2. Choose a domain name: Your domain name is the address where your website can be found online, e.g. https://mywebsite.com. Choose a name that is easy to remember and reflects your brand identity.  Godaddy.com and Namecheap.com are two domain name registrars where you can purchase and manage your business’ URL. Having your industry’s keywords and the city you’re in are great ideas to boost your SEO ranking.

3. Choose a website platform: There are many website design platforms available, such as WordPress, Wix, and Squarespace. WordPress is head and shoulder above the rest of your platform options as they have the most customization options and over 1000 plugins for SEO, page speed, forms, and more.

4. Select a hosting provider: A hosting provider is a company that stores your website’s files and serves them to visitors. Choose a hosting provider that is reliable and provides the resources you need to support your website.

5. Design your website: The design of your website should be visually appealing, easy to navigate, and consistent with your brand identity. Choose a theme or template that aligns with your goals and customize it to fit your needs.

6. Create content: Your website design strategy should have content that is engaging, informative, and optimized for search engines. This includes writing copy for your pages, creating images and videos, and optimizing your content for keywords.

7. Test and launch: Before launching your website, test it thoroughly to ensure it functions properly and looks good on different devices and browsers. Make any necessary changes, and then launch your site.

8. Market your website: Once your website is live, it’s time to promote it through various marketing channels, such as social media, email marketing, and search engine optimization. This will help you to attract visitors and achieve your website goals.

By following these steps, you can build a professional, functional, and effective website for your business.